DJ Logory

DJ Logory is the creator of Be That Guy, a coaching program helping young men ages 18+ build confidence, discipline, and direction through habits, community, and accountability.

He’s also the co-founder of Acres of Diamonds, a Positive Intelligence training company that strengthens mental fitness in leaders and teams navigating today’s fast-paced, high-pressure world.

DJ specializes in working with young men who are smart yet stuck, coasting, unmotivated, or overwhelmed, and helps them become consistent, confident, and proud of who they are. Through Be That Guy, he’s coached hundreds of guys across the U.S., equipping them with the tools, systems and habits to lead themselves and others.

A dynamic and relatable speaker, DJ combines personal storytelling with simple, actionable strategies that are easily implemented. His message resonates with parents, educators, and young men alike.

DJ began coaching at 24, led emotional intelligence trainings for award-winning companies by 25, and launched a thriving habit-based coaching community for men by 27.

That work became Be That Guy. He’s also the host of the Be That Guy podcast and continues to speak to audiences ranging from high school students to CEOs.